My Take: Let’s Admit Seven Demand Management Mistakes of the Last Decade
Supply Chain Shaman
JANUARY 28, 2013
Within an organization, the words “Demand Planning” stir emotions. Seldom do we find a team excited about demand planning. After two decades of process and technology refinement, excellence in demand management still eludes supply chain teams. They want to improve demand planning, but they remain skeptical that they can ever be successful in improving the process. Supply Chain Management (SCM) concepts are now thirty-years old.