‘Bee Positive’: Building a spirits brand on a mission to save the bees
Provenance
JULY 19, 2019
But when Tim Etheridge-Judge and Stephanie Jordan, the founders of Avallen, first started talking to us earlier this year about a new Calvados (apple brandy from the Normandy region of France), it was easy to get excited as they wanted to take an entirely new approach. . They wanted to put sustainability at the heart of their brand.
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