Infusing Intelligence into the Buying Journey: How Order Management Links Your Supply Chain
Supply Chain Brain
JULY 31, 2025
2 Merging B2B & B2C Experiences Across Channels In today’s omnichannel economy, the buyer at a B2B company is also a consumer in their personal life. Modern OMS capabilities must stitch together intelligence across systems — TMS, WMS, ERP — to make real-time decisions that accommodate strikes, tariffs, port slowdowns and weather events.
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