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Integrating Generative AI Into SCM Research

SCM Research

ChatGPT) presents unique challenges to the academic research community. Many researchers are unsure how and when to report their use of such tools, and some even suggest that ChatGPT should be credited as a co-author. The emergence of generative AI tools (e.g., Spanjol, J., & Noble, C.H.

SCM 255
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A Guided Tour Through the Qualitative Research City

SCM Research

Tate and Tingting Yan: A Guided Tour Through the Qualitative Research City. A Guided Tour Through the Qualitative Research City. This is my first Journal of Supply Chain Management editorial. Wieland, A., Tate, W.L., & Yan, T. Journal of Supply Chain Management , 60 (1).

Research 188
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Enhancing the Practical Relevance of SCM Research

SCM Research

One hundred years ago, practitioners were the lead researchers seeking to improve production processes. Fast forward to today, and there is a growing concern that our research is losing touch with real-world practice. But making research relevant is not enough. Enhancing the Practical Relevance of Research. Toffel, M.W.

Research 214
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Using Supply Chain Databases in Academic Research

SCM Research

Bloomberg SPLC, FactSet Supply Chain Relationships, and Mergent Supply Chain) were originally not developed for use in academic research, but for use in business practice. A recent article by Culot and her coauthors (2023) discusses these potentials and points out pitfalls for using supply chain databases in SCM research. Podrecca, M.,

Research 143
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How to Optimize Your Supply Chain in Times of Disruption

Research by GEP and North Carolina State University shows how tech can fix the gaps and ensure supply chain resilience and optimization. Disruptions expose gaps in the supply chain and amplify problems. What can be done? Download now!

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[Video] The State of Supply Chain Control Towers: Insights from Indago Supply Chain Research Community

Talking Logistics

In June 2023, we asked members of our Indago supply chain research community — who are all supply chain and logistics executives from manufacturing, retail, and distribution companies — if they are using control towers in their supply chain operations.

Research 217
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The State of Supply Chain Control Towers: Insights from Indago Supply Chain Research Community

Talking Logistics

In June 2023, we asked members of our Indago supply chain research community — who are all supply chain and logistics executives from manufacturing, retail, and distribution companies — if they are using control towers in their supply chain operations.

Research 214
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New Research: The State of Supply Chain Network Design in 2022

This report explores how the state of supply chain network design has changed – including how the tools, maturity models, and market demands are transforming the network design practice. This report is useful if you are interested in: Exploring new network design insights and capabilities. Industry benchmarks.

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How to Overcome the Pain Points of Your CRM

Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

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How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment.

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3 Sizzling Ways to Warm up Cold Calls

Dig into this eBook to find out how to make cold calling a thing of the past with: Powerful sales engagement and automation Insights, signals, and deep prospect research Alternative touchpoints that keep the conversation alive

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Hype Cycle for Supply Chain Strategy, 2020

Research insights on new technologies. Get insights in this Gartner report to find out where to invest and what you should adopt as standard business practices. What’s inside? Gartner’s latest recommendations on tried and true capabilities. Find out what's essential to supply chain excellence. Vendors you can work with.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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The Hitchhiker’s Guide to Embedded Analytics – 4 Mission-Critical Steps to Take on Your Analytics Journey

If you’ve been wondering how to invest in analytics, this research-based guide will take you through the 4 steps to finding the right solution for your application that will drive the most value. Left untouched or without the right analytics solution, your data provides little value to you.