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Consumer Packaged Goods Manufacturers and Consumer-centric Supply Chains

Enterra Insights

Consumer packaged goods (CPG) manufacturers and their end-customers constantly engage in a complicated dance that has no choreographed steps. Sometimes CPG manufacturers take the lead and sometimes consumers take the lead. When retailers join in — which is most of the time — dance steps become even more complex. ”[3].

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The Future of Omnichannel Grocery

Enterra Insights

As consumers settle into more normalized routines, it’s fair to ask what the future of omnichannel grocery shopping looks like. ”[1] In this article, I want to focus on the e-commerce portion of omnichannel grocery sales and the numerous innovations taking place in that space. ”[3] Online Advertising and Apps.

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E-Commerce Shipping: Why Shippers Are Mastering E-Commerce to Go Omnichannel

GlobalTranz

The answer lies in developing omnichannel experiences for customers, unifying the online and brick-and-mortar experience into a seamless shopping journey. Unfortunately, shippers may overlook the biggest obstacle to omnichannel, developing effective e-commerce shipping practices. GET YOUR COPY HERE. Download White Paper.

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The Consumer Packages Goods Sector in the Digital Age

Enterra Insights

As a result, some experts are wondering what effect this trend will have on the consumer packaged goods (CPG) sector. An ABI Research press release notes, “Manufacturers of consumer-packaged goods are utilizing analytics to anticipate customer demand and optimize their processes.”[2]

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Consumer Packaged Goods in the Digital Age

Enterra Insights

The past couple of years have been — to say the least — interesting for the consumer packaged goods (CPG) sector. As Erik Larson ( @erikdlarson ), Founder and CEO of Cloverpop, observes, “The consumer packaged goods industry is experiencing unprecedented change. ” Data and Decision-making. Footnotes. [1] 8] Michael C.

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Editor’s Choice: 5 Supply Chain Management Success Factors for CPG Companies

Logistics Viewpoints

Optimizing a vast and complex supply chain is a growing challenge for Consumer Packaged Goods (CPG) firms. Today, a business footprint touches everything from growers and materials suppliers to manufacturers, distributors, logistics providers, and consumers.

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5 Reasons Why Manufacturers Who Focus on Customer Experience Will Win

GlobalTranz

Manufacturers have always struggled to know their customers. But, modern businesses have grown to encompass an omnichannel sales opportunity. Unfortunately, this means manufacturers face an even greater challenge, as more customers translate into greater use of customer service. Determine What Customers Want Today.