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Consumer Goods: A Formula for Service, Speed, & Brand Success

Logility

The consumer goods industry may have experienced tremendous growth, but figuring out what consumers want is an ever-evolving puzzle. From where they shop and how frequently they buy to what price points entice them, consumer behaviors have been challenging to predict over the past year.

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Data is Essential for CPG Success

Enterra Insights

From demand planning to manufacturing to trade promotion optimization, data is essential for almost every aspect of consumer packaged goods (CPG) company operations. To avoid diving blindly into new endeavors and wasting resources by consequence, CPG brands need sales and media data to direct and inform their alterations.”[1]

Data 100
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Happy Groundhog Day

Supply Chain Shaman

Flavors of Networks Today, only 8% of multi-tier data flows through one-to-many or many-to-many networks while 29% is based on Electronic Data Interchange (EDI). As a result, there is no system of record to synchronize changes, and the data takes one-to-three days to move from node to node. Brand Owner Vacuum. Business Models.

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Is the “Autonomous Supply Chain” a Pipe Dream?

Logistics Viewpoints

Aera is using data crawlers to crawl across billions of rows of transactional data on a monthly basis. This is combined with data from external sources on weather, logistics lead times, and sustainability performance. They are designed to have minimal impact on the performance of the underlying source systems.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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The Forecasting Accuracy Bugaboo

Logistics Viewpoints

In consumer goods industries, better forecasting leads to lower fines from retailers for late or incomplete deliveries. Demand forecasts are improved with access to downstream data (point of sale, Nielsen retail data, and access to competitor promotion schedules). This increases sales.

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Why is o9 Solutions Growing So Fast?

Logistics Viewpoints

Data is stored just like you might sketch ideas on a whiteboard. Those insights are driven from data connections across the vast amounts of data these companies have access to. Planners in China rely on different data sources and operate with different business practices than those in North America.