Atlanta freight market outperformed during July 4th
Freight Waves
JULY 8, 2025
Tender rejection rates, a metric for gauging how often carriers decline contracted loads, have demonstrated significant fluctuations leading up to July 4th. The Outbound Tender Rejection Index (OTRI) for Atlanta peaked later than the national market, on July 5, at 11.2%, highlighting the localized nature of this demand spike.
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